Michael Jordan-Backed 1000 North Expands From Jupiter to Sarasota

One of Jupiter’s most recognizable waterfront destinations is expanding beyond Palm Beach County.

1000 North, the upscale restaurant and private club on the Jupiter waterfront backed by NBA legend Michael Jordan and a group of high-profile sports and business figures, is preparing to open a second Florida location in Sarasota.

The expansion marks a major milestone for a hospitality brand that began in Jupiter and has become closely associated with luxury dining, private club culture, and waterfront views of the Jupiter Inlet and Lighthouse.

A Jupiter Brand Goes Statewide

The original 1000 North location sits along the Intracoastal Waterway and offers sweeping views of the Jupiter Inlet and Jupiter Lighthouse. Since opening, it has become one of the area’s best-known dining destinations, blending a public restaurant experience with an exclusive private club component.

According to the company, 1000 North was developed in Jupiter with partners including Michael Jordan, Ernie Els, Bill Terlato, Tucker Frederickson, and others.

The Sarasota location is expected to bring a similar high-end dining and private club experience to Florida’s Gulf Coast, with reports indicating the new club is planned for downtown Sarasota.

More Than a Celebrity Restaurant

While Michael Jordan’s name draws attention, 1000 North has grown into more than a celebrity-backed venue.

In Jupiter, the restaurant has become part of the town’s luxury hospitality scene, attracting locals, seasonal residents, visitors, and well-known names from the sports and business worlds.

The expansion to Sarasota suggests the concept has found a model that can work beyond its original waterfront setting.

Why It Matters for Jupiter

For Jupiter residents, the story is not just that another private club is opening elsewhere in Florida.

It is that a Jupiter-based dining and hospitality brand is growing.

As Jupiter continues to gain attention for its waterfront lifestyle, golf communities, professional athletes, restaurants, and luxury real estate, 1000 North’s expansion reinforces the town’s reputation as one of South Florida’s most desirable communities.

The Sarasota opening also gives Jupiter another local business success story—one that started on the waterfront and is now extending its reach across the state.

What Comes Next

The new Sarasota location is expected to open later this year, with reports describing strong early interest in the members-only concept.

Meanwhile, the original 1000 North in Jupiter remains one of the town’s signature waterfront destinations, known for its dining, private club atmosphere, and views of one of Jupiter’s most iconic landmarks.

For a town already associated with professional athletes, golf, boating, and coastal living, the expansion is another sign that Jupiter’s influence continues to stretch beyond northern Palm Beach County.

Sources: 1000 North, Sarasota Magazine, Your Observer, World Red Eye